Schedule a Meeting with Arista at IBC 2025

Andy Gysbrechts

Account Manager, Belgium

Concentrating on innovating the networks of Belgian and Luxembourg organisations, Andy offers a broad experience of the IT industry, together with a strong track record in developing channel relationships across Europe.

Languages: Nederlands, English, Française

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Alex Tort

Account Manager, Spain

Alex supports Arista customers across Spain and Portugal, drawing on a strong telecoms background to address the evolving needs of media customers.

Languages: Español, English

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Albert Faust

M&E Technical Lead

Arista’s global Technical Lead for media, Albert has experience implementing digital transformation for major broadcasters and events, including the Olympics. He is available at IBC to advise on best practices for media networks worldwide.

Languages: English

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Christoph Plum

Systems Engineer

Leveraging previous roles at Juniper and Ericsson, Christoph brings wide industry expertise to his role as Systems Engineer, advising customers on tailored network designs.

Languages: Deutsch, English

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Ed Chapman

VP Business Development and Alliances, M&E, and Healthcare

A senior leader with deep industry expertise and 14 years experience with Arista, Ed is able to guide end users and partners on product solutions and strategic goals.

Languages: English

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Eric Beaupere

Account Manager, France

Eric brings 25 years of extensive industry expertise in networking, security, and service provider solutions, and currently supports key media accounts across Southern Europe.

Languages: Française, English, Deutsch

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Fred Laine

Senior Systems Engineer

Based out of Montreal, Fred Laine has over 20 years of expertise from networking, telecoms, and technical consulting. Fred helps clients tackle complex challenges and leads Arista’s collaboration with CBC on their advanced SMPTE 2110 media infrastructure.

Languages: English, Française

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Gerard Phillips

M&E Technical Lead, Systems Engineering

With a passion for media workflows, Gerard delivers in-depth technical and architectural support to customers throughout the design, deployment, and operation of complex IP infrastructures across EMEA.

Languages: English

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Johnny Reed

Account Manager, UK

Johnny began his career as a Broadcast Engineer and brings hands-on experience designing and supporting broadcast and post-production systems. He now advises UK organisations, helping them modernise and optimise their network infrastructure.

Languages: English

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Kate Weatherall

Account Manager, UK

Instrumental in transforming the networks of leading UK broadcasters, Kate manages key media customer relationships across the region.

Languages: English

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Koichi Hyodo

Systems Engineering Manager

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Marcel Mattheijer

Account Manager, Netherlands

Formerly a Networking Engineer with responsibility for full connectivity within a Dutch broadcaster, Marcel brings real-world, technical experience in media environments to his role at Arista, working across Europe to advise on the most advantageous solutions for customers.

Languages: Nederlands, English

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Richard Bayliss

Country Manager, ANZ

Rich leads the Arista team in Australia and New Zealand and brings over 25 years experience in building high performance IP networks.

Languages: English

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Robert Van Der Starre 

Sales Manager, BeNeLux

Leading the BeNeLux region, Robert draws on 25 years of industry experience and is known for his deep commitment to customer success, both within and out of the media sector.

Languages: Nederlands, English

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Sakti Arunachalam

Product Manager

With 11 years at Arista as a software engineer and a strong track record in product development, Sakti specializes in SDN and monitoring solutions tailored for Media customers. At IBC, she is here to help simplify and scale deployments through automation and AI-driven approaches.

Languages: English

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